SUM DIGITAL PRIVACY POLICY
Last Updated: March 22, 2025
INTRODUCTION
Sum Digital ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, and share information when you interact with our website, services, or communications.
As a digital advertising agency specializing in media buying services across various platforms including Meta, Google, TikTok, Snapchat, and others, we take data privacy seriously and maintain strict standards for data protection.
INFORMATION WE COLLECT
Information You Provide
We may collect information you provide directly to us, including:
  • Contact information (name, email address, phone number, company name)
  • Business information (annual revenue, industry, business needs)
  • Account credentials for our services
  • Communications with us
  • Information you provide when applying for employment
Information Collected Automatically
When you visit our website or use our services, we may automatically collect:
  • Log information (IP address, browser type, pages visited, time spent)
  • Device information (hardware model, operating system)
  • Location information (derived from IP address)
  • Cookie data and similar technologies
Information From Third Parties
We may receive information about you from:
  • Business partners, such as advertising and analytics providers
  • Social media platforms when you interact with our content
  • Client referrals
  • Publicly available sources
HOW WE USE YOUR INFORMATION
We use the collected information to:
  • Provide, maintain, and improve our services
  • Communicate with you about our services, promotions, and events
  • Create and optimize digital advertising campaigns for our clients
  • Analyze usage patterns and improve our website and services
  • Comply with legal obligations and enforce our terms
  • Protect against fraudulent, unauthorized, or illegal activity
SHARING YOUR INFORMATION
We may share information with:
  • Service providers who perform services on our behalf
  • Business partners for marketing and promotional purposes
  • Social media, advertising, and analytics partners
  • Legal authorities when required by law or to protect our rights
  • In connection with a business transaction (merger, acquisition, sale)
We do not sell your personal information to third parties.
DATA RETENTION
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
YOUR RIGHTS AND CHOICES
Depending on your location, you may have certain rights regarding your personal information, including:
  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of your information
  • Restriction of processing
  • Data portability
  • Objection to processing
To exercise these rights, please contact us using the details provided below.
COOKIES AND SIMILAR TECHNOLOGIES
We use cookies and similar technologies to:
  • Remember your preferences
  • Understand how you use our website
  • Improve your experience
  • Personalize content and advertising
You can manage cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.
DATA SECURITY
We implement appropriate technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, and destruction. However, no internet transmission is completely secure, and we cannot guarantee the security of information transmitted to or from our website.
INTERNATIONAL DATA TRANSFERS
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in compliance with applicable laws.
CHILDREN'S PRIVACY
Our services are not directed to children under 16, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically.
CONTACT US
If you have questions or concerns about our Privacy Policy or data practices, please contact us at:
Sum Digital
240 2nd Street, 2nd Floor, San Francisco, CA 94105
Email: privacy@sumdigital.com
Phone: (415) 376-7391
CALIFORNIA PRIVACY RIGHTS
California residents have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These include the right to know what personal information is collected, the right to delete personal information, the right to opt-out of the sale of personal information, and the right to non-discrimination for exercising these rights.
GDPR COMPLIANCE
For users in the European Economic Area (EEA), we process personal data in accordance with the General Data Protection Regulation (GDPR). We process personal data on the following legal bases:
  • With your consent
  • To perform a contract with you
  • For our legitimate business interests
  • To comply with legal obligations
As a data controller, we are committed to protecting your rights under the GDPR.
This Privacy Policy constitutes an agreement between you and Sum Digital. By using our website or services, you acknowledge that you have read and understand this Privacy Policy.